Hillside Lawn Service
Working as Outsourced Marketing Support
Brief
Hillside Lawn Services is a medium-sized lawn fertilizing and weed control company based in Maryland. I took Hillside to the next level of professional branding by redesigning their website and creating their marketing collateral, including a direct mailer, company brochure, billboards and a newsletter to send with their annual preseason letter to customers. Each project included concept development, writing and graphic design. Additionally, I wrote blog entries to keep their site active and used the blogs in a monthly email campaign to help increase site traffic.
Writing Samples
Fighting The Very Hungry Caterpillar
There’s Only One type of Bluegrass We Like
July Buzzzz: Fleas, Ticks and Other Nuisance Pests
A Long Winter’s Nap for Your Lawn Mower
Skills
What The Client Says
“Beth has played a critical role in the development of our brand and the consistent growth of our company. Beth developed our website, marketing material, print and media campaigns and social media communication. Most impressive is her interest in learning about seasonal changes in our business and tailoring this into our marketing campaign. I can highly recommend her services to friends and associates.
STUART COHEN
HILLSIDE LAWN SERVICE
